As part of a multimillion renovation and rebrand, Gansevoort Meatpacking Hotel in NYC’s Meatpacking District is adding THE MIRROR, an interactive home gym, to all 186 guestrooms. The connected fitness machine, which retails for $1,500, received a lot of attention during Covid-19 as most gyms were closed, and fitness enthusiasts were doing workouts at home.
Senior staff of Gansevoort reportedly received The Mirror as gifts for working 8 months straight during Covid-19.
Step inside the ring with MIRROR. Our boxing classes will teach you everything from basic footwork to complex punch combinations. Visit https://t.co/fcB4FwCG6N to learn about our 30-Day Risk-Free Home-Trial, where returns are free and easy. #SeeYourself pic.twitter.com/pEmuHz7daC
— MIRROR (@getthemirror) July 2, 2021
The Mirror is an interactive smart gym inside a large mirror attached to the wall providing 50+ fitness genres through 5-60 minute fitness classes. The Mirror personalizes workouts through its advanced camera technology, and it recently added live classes daily.
Gansevoort Meatpacking Hotel is credited for helping to galvanize the neighborhood to become the burgeoning destination it has been renowned to be ever since. It was the second hotel to open in the area (following Soho House, which opened in 2003).
“We’re doubling down on the Meatpacking District,” Michael Achenbaum, President + Founder, Gansevoort Hotel Group, said in a statement. “With its wide streets, culinary offerings and cultural and experiential venues such as the Whitney Museum of American Art, the Highline and the recently unveiled “Little Island” from Barry Diller and Diane von Furstenberg, we know that this neighborhood will bounce back first. Over the years, our audience has grown and matured and so has our hotel. This is Gansevoort Meatpacking, all grown up.”
Gansevoort Meatpacking Hotel’s 186 guestrooms have been renovated and elevated, bringing elements and inspiration of the Meatpacking District into the design, inviting guests to step into their own Meatpacking loft.
Designed by Achenbaum, Weppe and Duncan Miller Design, the neutral color palette in the guest rooms offers a blue and grey ombré wallpaper reflecting the Hudson River just outside the window, and a backlit walnut headboard, inspired by the famed High Line, serves as a focal piece of each room.
Each room carefully balances design with technology, discreetly layering in tech enhancements to amplify the guest experience, including built-in wireless end table chargers, The MIRROR, the interactive home gym – the first hotel to offer a MIRROR device in every guest room, and Google Nest Hub with Google Assistant for Hospitality.
In Fall 2022, the hotel plans to open a basement karaoke and bowling bar featuring a game room, karaoke – featuring private rooms for intimate experiences, as well as two bowling lanes.
Rates for the hotel start at $535.
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